Dear Internet. It’s not me, it’s you.

We had such a good thing going. We went from having less than $10 in the bank living in somebody else’s dorm room to living a full, rich life, running a business that’s grossed 7 figures+, and most importantly, doing work that’s won awards for people’s businesses, put...

Anatomy of a Bad Ad Campaign

The first time I saw it, I skimmed past it, because it’s an ad, and that’s what we do. ​ But then it kept popping back up in my Instagram, so it caught my eye. ​ ​   If you, like me, are guffawing at the amount, you’re not alone. The internet...

You Are Not a Metaphor

Prefer to listen? Click here. People who only know me by my city face often find it surprising when they learn that I listen to a lot of country music. ​ No, not the “truck go vroom, gun go boom, I am a Christian White Nationalist” flavor — the truly...

No, The Apocalypse Is Not Upon Us

Prefer to listen instead? Click here. The internet’s over. Let’s all go home.    “Or, no, wait, things are actually great, and you’re making your best month yet!”   “Or, no no, we’re seeing the effects of AI and...