Maybe you’re expanding your own business and are ready to start building a team of bloggers. Maybe you’re looking to fill up your guest posting roster. Or maybe you’re managing a project for a client and they’ve decided that they want some blog posts — only you’re not really a great writer.

Whatever the reason, you need to find great bloggers to get on board, like, yesterday.

But where do you find them? What do you say? And how do you avoid getting inundated with a bunch of applications from people who don’t know their Oxford comma from their elbow?

Deep breaths — let’s break this down.

When it comes time to find great bloggers to work with you, you’ve got three approachable options: referrals, social media posts, and direct email pitches. But no matter which route you’re taking, you’re going to need to do a few things first:

1. Know exactly what you’re looking for.

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